Aslıhan Altai Karataş / ANKARA – The book pointed out that watching Turkish TV series in different countries also means exporting lifestyle and cultural styles, and noted that Turkey has joined the United States, India and South Korea, which are the leaders in this field countries are today.
While the TV series was found to have helped strengthen the country’s foreign policy with its dimension of cultural diplomacy, “Turkish TV series industry has also become an important vehicle for forging cross-cultural connections, as it has achieved commercial and popularity successes within this framework. Although it was late in this aspect of cultural diplomacy activities, Turkey’s rich history and culture in the background paved the way for rapid advances.
“POSITIVE IMAGE”
It was emphasized that parallel to the development of Turkey’s relations with the countries in its close geography, the international public’s interest in Turkish TV series increased, and sympathy for countries with cultural affinity and common history increased and the opportunity to present their lifestyle and values increased created in other countries like Latin America. The book states: “Studies aimed at measuring the impact of Turkish TV series in different countries and regions generally show that they have a very successful impact in terms of promoting Turkey and the Turkish people in the field of cultural diplomacy to have.”
WHY IS IT INTERESTED?
Especially in the countries with historical and cultural ties to Turkey, there are examples from the research results that show that this effect is more likely to be seen, while Kosovars experience the feeling of attachment to Turkey thanks to the TV series, but it is not seen with admiration only from Kazakh Turks, but also from all segments, and Algerians have a Turkish culture It was noted that the similarity between their culture and their culture led them to show interest in Turkish TV series. News about Turkish TV series in the international media noted that Turkey’s positive image was boosted and TV series played a successful role in cultural diplomacy.